Last updated: 11 June 2026
This Privacy Policy describes how our platform collects, stores, uses, discloses, and protects the business and personal data of third-party sellers ("Sellers"). It is designed in compliance with the Digital Personal Data Protection (DPDP) Act, 2023, the Information Technology Act, 2000, and the Consumer Protection (E-Commerce) Rules, 2020.
1. Data We Collect from Sellers
To onboard and manage sellers on the platform, we collect the following categories of data:
- Business Identity Data: Registered business name, trade name, corporate identification numbers (CIN/LLPIN), partnership deeds, or sole proprietorship certificates.
- Tax and Financial Data: Goods and Services Tax Identification Number (GSTIN), Permanent Account Number (PAN), bank account numbers, IFSC codes, cancelled cheques, and billing addresses.
- Authorized Signatory / Personnel Data: Full names, email addresses, phone numbers, and official communication addresses of the business owners, directors, or platform managers.
- Operational Performance Data: Inventory logs, product pricing metrics, sales velocity, customer return rates, delivery response times, and chat logs with platform support.
2. Purposes of Data Processing
We process Seller data strictly for the following legally permissible and operational purposes:
- Onboarding & Verification: To verify the legal validity and tax compliance of your business before granting access to the seller portal.
- Payout Processing: To clear and deposit monthly marketplace payouts directly into your registered bank account after deducting platform commissions.
- Order Fulfillment Logistics: To print shipping labels and coordinate product package handovers with our integrated third-party logistics partners.
- Dispute and Claims Resolution: To investigate and cross-verify serial/IMEI numbers, partial return deductions, or technical installation failures involving missing accessories.
- Legal Compliance: To comply with tax audits, TDS deductions under Indian Income Tax regulations, and mandates issued by the central or state governments.
3. Data Sharing and Third-Party Disclosures
We do not sell Seller data. We share your information only with verified third parties under strict confidentiality clauses:
- Logistics Partners: Shared data is restricted to warehouse pickup addresses, seller phone numbers, and package dimensions to execute shipping.
- Customer-Facing Display: In compliance with the Consumer Protection (E-Commerce) Rules, 2020, your registered business name, address, customer care number, and aggregate ratings will be publicly visible to consumers on the product detail pages.
- Banking and Payment Gateways: Financial identifiers are shared securely to execute automatic bank transfers.
- Government Authorities: Information will be shared with the GST department, tax authorities, or law enforcement agencies upon receiving a valid, legal court order issued in Mumbai.
4. Strict Restrictions on Customer Data Usage
Under the DPDP Act, 2023, Sellers act as "Data Processors" for specific transactional data provided by the platform.
- Limited Access: Sellers will only see the customer's name, masked delivery address, and phone number for order verification.
- No Independent Storage: Sellers are strictly prohibited from harvesting, copying, or building an independent database of customer contact details.
- No Direct Marketing: Sellers cannot use customer data to send unsolicited WhatsApp messages, SMS, emails, or promotional physical mailers outside the app ecosystem.
- Penalties: Violation of customer privacy rules will result in immediate shop suspension, withholding of payouts, and legal liability under the DPDP Act.
5. Data Security and Storage Location
- Storage: All seller operational and identity data is encrypted and stored securely on servers located within India.
- Security Protocols: We implement industry-standard encryption, firewalls, and multi-factor authentication (MFA) protocols to safeguard the seller panel dashboard from unauthorized intrusions.
6. Retention and Deletion Rights
- Retention Period: We retain Seller business records and financial ledger histories for a minimum of 8 financial years to fulfill mandatory statutory auditing and compliance requirements under Indian Corporate and Tax laws.
- Right to Erasure: If a Seller decides to close their storefront account, they can request data erasure. Non-financial and personal operational details will be permanently deleted or anonymized within 30 business days, provided all active customer return windows (7 days) have closed and outstanding balances are settled.
7. Seller Rights Under the DPDP Act, 2023
Sellers, as Data Principals for their personal personnel data, have the following operational rights:
- Right to Access & Review: Access all information stored in the seller dashboard profile panel at any time.
- Right to Correction: Update out-of-date email addresses, contact numbers, or change bank routing codes by uploading matching corporate documentation.
- Right to Nominate: Nominate a representative to manage or close the account in case of death or insolvency of the primary proprietor.
8. Grievance Redressal and Jurisdiction
For any queries regarding data processing, privacy breaches, or to exercise your legal data rights, contact our designated Grievance Officer:
- Officer: Grievance / Data Protection Officer
- Email: support@lenskare.co.in
- Address: Mumbai, Maharashtra, India.
- Jurisdiction: This policy is subject to the exclusive jurisdiction of the data protection authorities and courts located in Mumbai, Maharashtra.